Hilton Grand Vacations

In 2024, Kurose Communications provided copywriting support to the Branding & Creative team at Hilton Grand Vacations. At commencement of services, we got up-to-speed with the brand’s attributes and voice guidelines, followed by a deep dive study of HGV’s established lexicon to ensure that all copy that we produced was on-brand.

Copywriting deliverables included marketing campaign emails (see sample, below), website content for various U.S. and international hotel properties, and informational material to be distributed on-site to hotel guests and Members worldwide.